Thursday, June 07, 2012

Travel Destinations of German Vacationers and Travelers, 2012 and 2011

Die Welt in an article by Kira Hanser has the stats for German travelers' vacation destinations, based on data from the ADAC Reise-Monitor / Reiseanalyse 2012, as follows:
(see Die Welt at Das sind die beliebtesten Reiseziele der Deutschen):

2012: America, be happy....

14.6% of all German vacationers
plan a vacation abroad in 2012, as follows:
- 3.7% - USA
- 2.0% - Far East (e.g. China, Thailand)
- 1.7% - Caribbean
- 1.2% - Egypt
- 1.0% - North Africa (Morocco, Tunesia)
- 1.0% - Near and Middle East
- 0.8% - Canada
- 0.7% - the rest of Africa
- 0.6% - Australia, New Zealand, Pacific
- 0.5% - Central America
- 0.4% - South America
- 0.4% - Mexico

In 2011 there were 70,000,000 vacation trips by Germans
at an average expenditure of €868 per person per trip:

- 46.2% by car or recreational vehicle
- 37.2% by plane
- 8.4% by bus
- 5.5% by train
with the rest on cruises, etc.

Top 10 For 2011

German Vacation Destinations outside of Germany in 2011 (top 10)
Spain - 12.3%
Italy - 8.2%
Turkey - 7.4%
Austria - 5.2%
France 3.0%
Croatia - 2.7%
Greece - 2.6%
Poland - 2.3%
Netherlands - 2.1%
Denmark - 1.8%

German Vacation Destinations within Germany in 2011  (top 10)

Bavaria - 6.4%
Mecklenburg-Vorpommern - 6.1%
Schleswig-Holstein - 3.9%
Lower Saxony - 3.6%
Baden-Württemberg - 2.9%
Saxony - 1.3%
Northrine-Westphalia - 1.1%
Berlin - 1.0%
Rhineland-Palatinate / Saarland - 1.0%
Thuringia - 0.9%

and, as a sign of the times
Use of Mobile Internet Access by German Travelers

- weather - 37%
- information about local goods and services - 24%
- mapping and related - 23%
- general information about the travel destination - 23%
- public transportation - 15%
- other tourist-related topics - 15%
- booking of accommodations - 6%
- booking of transportation - 3%
- general booking - 2%